Monday, October 23, 2006

Small things matter

That's the premise of the latest book I finished reading this weekend. Not on my current reading list go figure. But that's how it works, a friend says "you gotta read this book" and sure enough once I started it I didn't want to put it down. And this act alone, of ignoring books I had planned on reading to follow a friend's advice is what this book is talking about.

The book is "The Tipping Point" and it focusses on the small actions that can be the driver for large changes and can create epidemics of thought and action both good and bad. It makes me think of Chaos Theory, with the often quoted scenario that the movement of a butterfly's wings can create a storm half way around the world. The book talks about 3 influential types of people, The Connector, The Mavin and the Salesmen. I found that sure enough, I knew people who fit the author's description and definitely experienced their impact. And I got a kick out of being able to relate to the book in such a personal way.

I'd like to hear other peoples' opinion of the book. It's easy to read and can probably be consumed over a weekend or a week or so.

Let me know what you think!

Currently reading in tandem:
The Logic of Failure and A Short History of Progress.

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